Hi. Thanks for coming. I'm Mike Reed, a freelance Copywriter and Creative Director. (Click here for my CV.)

I'm happiest coming up with powerful creative concepts, backed up with engaging, compelling words. And I do that in all sorts of ways, from naming, identity and tone of voice work to DM, advertising (press, poster, radio, TV) and charity fundraising. (Click here for a brief PDF portfolio. I can send you a higher-quality version on CD if you like - just ask.)

I'm on the creative rosters for Land Securities - the UK's biggest property company - and New Moon Television, creators of the the London 2012 Olympic bid film. I'm also a member of writers' group 26, the UK's first member of 1% For The Planet, and a Fellow of the RSA.

On this site, you can see what I do, who I do it for, and what they think of me. You can also subscribe to my newsletter on any of the pages on this site. (It's not all boring business stuff, I promise.) And if you like, you can follow my life through the photo diary I'm creating with some designer friends.

If you'd like to get in touch, please do. Just click here to drop me a line, or give me a bell (number below). And do come back - I put new stuff on the site all the time. Cheers.