Community Links

Hot off the presses today is the Case for Support I've produced in partnership with designer Piers Rutterford. This fantastic charity helps over 50,000 disadvantaged people a year in Newham – one of Europe's most deprived Boroughs. Their work is inspiring and inflential: when Gordon Brown announced his £450m Children's Fund for tackling child poverty, all six examples in his presentation were drawn from Community Links' work and publications.

And yet, the organisation is on a constant financial knife-edge, with less than three weeks' reserves in the bank. So they asked Piers and me, along with John Baguley of the International Fundraising Consultancy, to help them establish an annual fund of £300,000. This will give them a firmer footing, and help them expand. But it means convincing individuals to give significant amounts of money, every year from here on in.

To see our response to this challenging brief, click here for a PDF of the brochure. (It's a 3.4MB file compressed to 2MB with Stuffit.)