Bowers & Wilkins advertising

In recent weeks I've written my first two ads for Bowers & Wilkins, makers of the world's most advanced loudspeakers. The first (left) was produced to announce the company's first foray into in-car audio - an amazing system for the Jaguar C-XF concept car.

The second announces the launch of the Signature Diamond, designed by the legendary Kenneth Grange to celebrate B&W's 40th anniversary. It's an extraordinary thing, with a diamond-domed tweeter housed in a beautiful marble oval on the top of the speaker. This ad is also one of the first to promote the Society of Sound, a community of artists, technicians and music aficionados established by Bowers & Wilkins.

You can download a PDF showing both ads in higher resolution by clicking here.