One deeply unpopular logo, one much more popular copywriter

The launch of Wolff Olins' enormously controversial new London 2012 logo (left) has created a welcome flurry of interest in my site.

I usually get around 60 to 80 hits a day. Occasionally 100 or so. But yesterday (6 June), I got almost 400 hits, almost all of them on the page showing my entry for the 2012 London Olympic bid logo competition (shown below).

Vast numbers of Europeans, mainly Germans, have come through a German blog about the new logo. (As a non-German speaker, I have no idea if my link was complimentary or not - any enlightenment welcome).

I was also mentioned (way down the comments list) on a Digg blog called Olympic Logos That Aren't Awful, which is nice. (The nice chap in Canada who handed me this free PR has also commented on my site.) And there was another complimentary link from someone called Machie on a forum called London Olympic Logo Yay [sic] or Nay.

All this frantic activity may explain why a Google search today for '2012 London ideas' put me top of the list (and brought in some more hits).

As I write, the visits for today have already topped 100 (and it's not yet 11 o'clock). Thank you very much, Wolff Olins. The only problem is, I am going to feel very downcast when all this furore dies down and I go back to being little old niche copywriter me.